Tag Archives: ecommerce

5 Affordable Special Gifts For Mother’s Day

But, the main question arises is what is the perfect gift for your mother? Confused between various choices? Well, here are Top 5 Affordable Special Gifts for Mother’s Day in India which not only makes her day special but also make a beautiful memory to cherish for a lifetime:
�Customised Cards: Mothers day is a special occasion for your mother and expressing your emotions through words leaves a deep impact. Among different gifts for mother’s day, cards work the best when it comes to pamper your old lady and impress her with special words. You can also get the card customised by attaching pictures and add unique quotes.
�Photo Cakes: A sweet cake for your sweetest mother is one of the best gifts for mom. Why not plan something different by ordering a photo cake for your mother. Photo cakes come on the top of the list of special gift ideas for mother’s day 2017 because they are customised using pictures creating a marvellous impact and perfect for Mother’s Day.
�Bouquets: Flowers are the classic gifts for any occasion. No matter where you are, you can send mother’s day gifts in India in more than 1100 cities. Nowadays, there are different varieties of bouquets available, from flower bouquets to chocolate bouquets to combo bouquets, so choose the best bouquet for your mother and get it delivered to her doorstep on the same day.
�Chocolate Baskets: Nothing works better than a delicious chocolate to start the special day with sweetness. Order a beautifully packed basket of her favourite chocolates and get them delivered at midnight to start the celebration at any time. There is a huge variety of chocolates available to be picked from, so make a wise choice and bring a wide smile on your mother’s face on her special day.
�Combo Baskets: Choosing a single item for your mother on mother’s day is too mainstream. Try out different combos having chocolates, bouquet, dry fruits pack and cake and send it anywhere in India. So, make the most of her day and opt for Mother’s day gifts delivery in Delhi, Mumbai, Bangalore, Chennai, Hyderabad, Chandigarh and anywhere in India.
Mothers are those beautiful souls on the earth who can do anything for their child, so, never leave a single chance to communicate the love you have for her, all you need is to check out the website, choose the gifts and opt for the delivery option.

Useful Strategies That Generate Excellent Business Leads

Try a fax campaign to increase your lead generation. Fax may seem very 1980s in terms of business communication, but most companies still rely on these machines. So many people have ignored the fax machine in the 21st century. But that only means that you have less clutter to battle. Your message will be more likely to hit!

Look into opportunities where you may be able to pay for leads. Paying for leads is not a bad thing at all. In fact, there are many companies out there that can deliver you leads at a surprisingly low cost.Just do your homework before signing up with anyone. There are scams out there.

Do not pre-judge your business database lead gathering technique. Though you may think you are not going to get great results, or you are overly confident about the success, you cannot be sure. The only way to know if your lead generation is working is to put it into action without preconceived ideas about results.

Team up with other companies to cross-promote and generate more leads. For example, if your website sells nails, join forces with a site that sells hammers. The mutually beneficial relationship should gather more leads and most likely sales for both of you. Just make sure the partner you choose is closely related to your industry and highly reputable.

One of the highest visitor to lead ratios you will find online is with LinkedIn. Therefore, this platform should be high on your list of tools for lead generation. Put together a polished and professional profile that includes links to all your landing pages and make LinkedIn a valuable part of your lead generation success.

Building content on your site sure does take time. If you get frustrated and forget to do this often, then nothing is going to really work for you. Keep up with posting new content, and interesting content is going to attract people. Always make sure you never put this strategy to the side.

When trying to optimize your lead generation efforts, it’s important to remember that visitors can happen upon any page of your site. Therefore, placing complete contact information and sales info on every page should be a top priority! If you consider every page a potential landing page, you understand what the visitor needs to see there.

Stop trying to butter customers up! When you need to generate more leads, use a direct approach with them because chances are good that neither you nor they have a lot of time for small talk and schmoozing. Get to your point, offer a great price for clicking the “buy now” icon and get better results.

Make sure to keep your lead pipeline in motion at all times. This means you need to do lead generation tactics on a daily basis. It can take a lot of leads to get just one to convert into a customer, so you need a good source of them at all times.

There are many frustrated people that can’t figure out how social media sites can be their best lead generation tool. While it’s all-inclusive and goes in many directions, understand the main goal of social media is to help people. Secondly, think about the fact that you’re communicating with potential customers in a much more relaxed and unique fashion. Now it’s time to get creative!

Ecommerce Platforms That Guides Your Business To Reach High

Shopify is the first ever e-commerce platform that has come forward to this list. It is one of the solution to setup the store that makes the store as a popular ecommerce platform. Easy setup, Quick loading Speed and Safe Payment gateways are the major reasons why shopify is chosen as a ecommerce platform to launch online stores. Shopify also provides hundreds of design templates to customize the store and provides the best look that the marketer requires. Shopify also enables custom title tags, Meta Description and canonical tags to eliminate duplicate issues and it also generates XML sitemap for the online store. Shopify is the best platform that makes the online store Google Friendly. Shopify has a great customer support with knowledgeable representatives who can readily assist owners via chat, email or phone.

WooCommerce is a free WordPress plugin that provides all the advantages that we can get with wordpress for building website. WooCommerce is completely customizable and it also has a great shopping store with a secure payment gateway. WooCommerce provides several themes for designing your web portal. WooCommerce include no limitation to categories and also provides thousands of plugins and extensions that can be traced out easily through online. Developers who are not familiar with wordpress need to make a little effort to build their website with wordpress.

Yo!Kart is a new ecommerce platform for launching online stores. Yo!Kart is ecommerce platform smartly built with the idea of combining the advantages hosted and open-source ecommerce platforms. Yo!Kart is completely customizable with rich features and also provides multi-layer security. Yo!Kart is the best ecommerce platform built for startups. It allows you to launch your website with low cost and gives you the freedom to change to a fully customised design after completely establishing the online store. Yo!Kart has an additional advantage of updating its features automatically.

BigCommerce is ecommerce platform similar to shopify which has more in-built features. BigCommerce is the best ecommerce platform for new starters with unlimited bandwidth and storage. It also adds an advantage of adding as many products as you want.
BigCommerce has features like review, rating, gift cards and also provides basic marketing tools with in-built software. BigCommerce is the best platform for providing best security and has good page loading speed. It has good customer support team where they provide good guidance for the developers who use BigCommerce. BigCommerce provides additional features than shopify and other ecommerce platforms.

Magento is now an independent company and is continued as an enterprise level that took place in ecommerce. Magento is the better platform for large scale retailers and building high-end ecommerce websites. This platform provides high security with fully customised and has many features that other ecommerce platforms don’t provide. Magento also has important features like user-friendly, search engine optimisation and mobile friendliness. The enterprise plan comes with high security, good performance, best functionality and also provides features like customer segmentation for targeted offering, return or cancellation management and many other. Magento offers more payment gateways irrespective of other ecommerce platforms. Building an high level ecommerce website with Magento requires high level programming skills.

Facebook And Google Took Over The Digital Advertising Industry

The latest figures shared by the Interactive Advertising Bureau show that the third quarter of 2016 was the biggest so far, with a total of $17.6 billion spent on digital ads. This is a 20% increase from the same period in the previous year because of the mobile and video growth.

It was estimated that digital marketing revenue in 2015 went up by 20% from the previous year to a record of $60 billion. Nearly 65% of the revenue went to Facebook and Google, with the search engine giant taking $30 billion and Facebook – $8 billion.

This duopoly control has an increasing impact on the tech advertising market so far. According to some recent analysis of the Financial Times, both the financing deals and the amount raised by ad-tech companies had gone down sharply in the last year.

The number of ad-tech companies who are raising money has dropped by 17% last year in comparison of the earlier one, and the total volume of funding fell with 33%, putting it back where it was in 2013.

In the past, online marketing was seen as an add-on or a supplement to the traditional advertising markets; however, this is no longer the case. According to the estimates of the eMarketer, spending on digital advertising in the USA will probably grow this year, to the point, where it’s more than the amount spent on TV advertising.

This is why, if you are a business owner who wants to achieve business growth and have an online presence, you will need a reliable partner to manage your online advertising campaigns. In today’s competitive market, having a good website and SEO specialists helping you is becoming more and more important, so you should not overlook the significance of hiring a good marketing agency.

As you know, one of the main reasons people use search engines like Google is to find solutions to their problems and answers to their questions. When people use search engines for answers and solutions, they click on about 70% of the links on the first page. So, if your website is ranking well, you will get the exposure your business needs in order to grow.

According to some sources, the leads generated by SEO are as high as 14.6% close rate. This is a lot better than the 1.7% close rate you can generate from print advertising and email marketing. Depending on the industry you are working in, the users have different behavior and they are most likely to click on different links, which has a big impact on the conversion.

As already mentioned, when you have a good online presence, your business will grow. SEO plays a big role in securing good online presence for your business and allows to increase its visibility up to 59%. And without online visibility, your targeted group of potential clients will never find you. When you have good SEO, you will have good online presence and your business will grow a lot faster.